What Are Different Types Of Inbound Marketing Content?
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What Are Different Types Of Inbound Marketing Content?
There are many different types of inbound marketing, not all of these will be suitable for your business type, however, it’s likely a large percentage of them will be.
You should decide your inbound marketing approach based on the effectiveness of each type.
Effectiveness will vary based on your demographic
and the platform you’re able to reach your ideal customers on.
Related Article: 'What Is The Difference Between Inbound And Outbound Marketing?'
Below is an outline of the types of content you can create for inbound marketing strategy…
Design
- Social media template
- Whitepaper design
- eBook design
- Digital or print design
- Event collateral (invite, posters, leaflets etc)
- Infographics
Production
- Audio
- Video (long and short form)
- Illustration
- Graphics
- Animation
- Typography
- Photography
- Data visualisation
Written
- Blog copy
- Website copy
- Case studies
- Whitepapers
- eBooks
- Newsletters
- Research report write-ups
- Testimonials/Reviews
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