What Is The Best Social Media Platform For Social Media Marketing?
🏆 Proud To Be A Double Award Winning Marketing Agency 🏆
"Best Marketing Agency - Derby" & "Most Innovative Agency - Derby"
SOCIAL MEDIA Marketing
What Is The Best Social Media Platform For Social Media Marketing?
When it comes to deciding on the best social media platform for marketing, it is important to consider a number of factors first.
Below are the first 3 questions you need to ask yourself…
Who is your audience?
Firstly, you'll want to define your typical customer, try to be specific with your answers as it'll make your decision later on easier!
Who is your typical customer?
How old are they?
Are they male or female?
What are they interested in outside of your product and service?
What are your goals?
Once you know your audience, you need to define goals for that audience.
As a business owner, your main goal will normally be to increase and drive sales, however, there are other creative goals for social media.
For example; a customer service page, recruiting employees, building relationships, tutorials and how-to videos, increasing organic brand awareness, offering free quotes, or using paid ads.
Related Article: 'What Are 8 Top Tips For Social Media Marketing?'
Where is your audience hanging out?
Your audience and goals are defined, it’s time to find the best platform for your business. Which platform is your target audience spending most of their time on?
Which platform is suited to your goals?
E.g. Your goal is to increase your organic reach - stay clear of Facebook and head to Instagram or TikTok.
Your goal is to recruit more employees - head to LinkedIn and Facebook paid ads.
There is no reason why your business can’t post on every single social media platform, however in most cases it is not relevant to have an account on every platform.
There are strengths and weaknesses for each platform which have been outlined below:
Based on all of the above pointers, you should now be able to identify which platforms are the most appropriate for your business in particular.
MARKETING FAQS
SPILLING THE SECRETS TO HELP YOU UNDERSTAND MARKETING & SOLVE YOUR BUSINESS CHALLENGES
START GROWING YOUR BUSINESS
ACTION. CHANGES. THINGS.
Your pursuit to overcome your challenges and achieve your goals brought you here. The future you envision is within reach. Don't wait, embrace the opportunity, take action now.
Growth you can manage, results you can really feel. Digital marketing success, without the added stress.
COMPANY INFO
CONTACT US
DONE FOR YOU
DONE WITH YOU
OUR REVIEWS
Marketing Agency in Derby | Copyright © 2024 Ashby Digital Limited 13258250 | Privacy Policy | T&Cs | Areas We Service