There is absolutely no cost in creating your Google My Business profile listing.

This means you can tap into a stream of users on the Google Search Engine and Google Maps completely free just by setting up your business profile.

It doesn’t matter how big or small your business is, Google My Business profiles are available to everyone. 

Just because Google My Business is a free-of-charge service, don't underestimate the huge impact this can have on your business.

A Google My Business profile will enable your business to show on Google Search and Google Maps when a user searches for your product/service.

This will enable you to be visible in places where you weren’t previously displayed and this is most often on the first page of Google.

Making it particularly important if you are struggling to get your website search engine optimisation to perform and rank on page 1 of Google.

"Online Word Of Mouth" is one of the most powerful things your business can do!

You can collect valuable client/customer reviews on your business profile which will be shown on Google searches.

Increasing the number of reviews on your Google My Business profile helps to tell Google that you’re a creditable business and therefore it is more likely to show your business ahead of a competitor who has fewer reviews. 

 Google has always been a powerful tool for marketing and with your Google My Business profile, you can view your profile insights to determine the effectiveness of your profile listing and develop strategies to optimise your performance.

 
You can use the insights to easily determine where your audience is coming from e.g. what they were searching for, their profile summary and the number of website clicks, map clicks or direct clicks to call.